Línea Directa’s purpose is to bring the age of opportunity to everyone. We are therefore working to create a more inclusive and sustainable society for new generations, with an eye not just to the present, but also the future.
For this reason, we primarily work on a strategically relevant area for Línea Directa. On the one hand, the promotion of digitization in which data and technology help improve the insurance industry, who will be able to make better informed decisions.
To do so, we choose to collaborate with industry associations that share our vision and whose activity is aligned with our objectives. Additionally, we started to collaborate with public entities for the definition of insurance for alternative means of transport, such as electric bicycles or electric scooters. However, these actions did not entail a cost for Línea Directa.
As associates and trustees of these organizations, we contributed €114,712.11 in Spain in 2021 to promote our vision of the future through their activities:
Línea Directa makes an effort to be present in the local sector organizations in Spain. The largest contribution to these organizations in 2021 we made to UNESPA (€88,502.49).
These collaborations are in addition to our intellectual contributions to promote the transformation of the sector, which we provide directly through the research activities and road safety reports.
These institutional activities are always carried out with the utmost transparency, without interfering, conditioning or influencing political pluralism in Spain.